Do you put a photo on a Marketing Manager résumé in Canada?

Photo: leave off. Leave it off — Canada anti-discrimination norms apply regardless of role.

How long should a Marketing Manager résumé be in Canada?

1–2 pages. Keep the strongest marketing manager bullets near the top.

What date format should I use for Canada?

YYYY-MM-DD or Month YYYY. Use it consistently across every role and education entry.

Which Marketing Manager keywords matter for the ATS?

Lead with role-relevant terms such as ROAS, CAC, LTV, CPA, attribution, multi-touch, GA4, GTM — but only ones genuinely in your experience. The optimizer flags which the target JD wants that you're missing.

Marketing Manager · Canada format

The Marketing Manager résumé format for Canada.

Your marketing manager experience doesn't change across borders — but how you present it does. Here's what a marketing manager résumé for Canada should include and leave off: the personal-data norms, length, date format, and language recruiters there expect — plus the marketing manager keywords the ATS scans for. Resuvia reforms your résumé to these conventions in one click, without fabricating anything.

Personal details on a Canada résumé

PhotoLeave off
Date of birthLeave off
NationalityLeave off
Marital statusLeave off
GenderLeave off

What else matters in Canada

No photo or personal data — human-rights norms (note Quebec bilingual context).

Marketing Manager keywords to lead with

Whatever the market, a marketing manager résumé is scored on role-relevant terms. Mirror the ones the job description uses — but only those genuinely in your experience.

ROASCACLTVCPAattributionmulti-touchGA4GTMpaid sociallifecycleretentionHubSpotMarketoSEMrushcontent strategySEO

Marketing Manager résumé mistakes to fix first

01
No numbers on campaign work. ROAS, CAC, conversion rate, MQL volume — at least one needs to appear or the JD's keywords don't latch.
02
B2C tone for B2B JDs. Lead-scoring and ABM language matters for B2B; lifecycle / DTC language for B2C. Don't mix.
03
Vanity metrics only. "10M impressions" without a downstream conversion or revenue number reads as PR, not marketing.

Best-effort guidance on common Canada conventions, not legal advice — verify specifics before relying on them, especially anti-discrimination rules.

FAQ

Do you put a photo on a Marketing Manager résumé in Canada?: Photo: leave off. Leave it off — Canada anti-discrimination norms apply regardless of role.
How long should a Marketing Manager résumé be in Canada?: 1–2 pages. Keep the strongest marketing manager bullets near the top.
What date format should I use for Canada?: YYYY-MM-DD or Month YYYY. Use it consistently across every role and education entry.
Which Marketing Manager keywords matter for the ATS?: Lead with role-relevant terms such as ROAS, CAC, LTV, CPA, attribution, multi-touch, GA4, GTM — but only ones genuinely in your experience. The optimizer flags which the target JD wants that you're missing.